Southcorp has a strong, but diverse network of sales representatives worldwide and had a requirement to increase the reach of their global wine education program.
Through a detailed scoping phase, Gruden played an integral role in defining objectives, business rules and functionality requirements for the online proof of concept. A third party application was selected to manage the training course material and content, whilst Gruden designed and developed templates, a logo and brand guidelines.
The training application takes the user through a structured progression of classes and modules using a variety of resources to maintain the user's interest, including text, images, video and audio.
As a proof of concept application, it was essential that design and templates produced were scalable to meet future requirements for an international roll out of the training application supporting many users, countries and additional courses.
Gruden delivered a site design that was engaging and interactive yet still professional and functional.
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